No one wants to take sides anymore. In a noncommittal state every noncommittal idea can contribute to the political framework, and we find ourselves bombarded with singular ‘issues’ or ‘causes’ rather than the actual approaches that connect them. No lobby or interest group wants to alienate itself from its basis of support, and so this strategy seems to dominate within many popular organizations.
Unsurprisingly, this tactic benefited the NRA Political Victory Fund (PVF) during the midterm elections. To bolster the credibility of its endorsements, Chris Cox (executive director of the organization’s Institute for Legislative Action) gave an interview in the National Review Online, emphasizing that policies—and not politics—informed its choices.